The electric information age book

Jeffrey T. Schnapp

This book explores a time span in mass-market publishing in the sixties and seventies when formerly backstage players--designers, graphic artists, editors, "coordinators," and "producers"--stepped into the spotlight to create a set of exceptional paperback books. Aimed squarely at the young media-savvy consumers of the "Electronic Information Age," these small, inexpensive paperbacks brought the ideas of contemporary thinkers to the masses and established a distinctive new graphics-rich, montage-based genre of bookmaking that still resonates loudly today.