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The global grapevine
""A flat world allows bad ideas to travel faster. Using illustrations ranging from the history of the vampire to modern rumors about terrorism, Gary Alan Fine and Bill Ellis explain what happens when cultures collide, and they make you a smarter citizen of an increasingly connected world. If you want to spot the next whopper that appears in your in-box (or springs from the mouth of a television commentator) this book is essential."--. Chip Heath, author of Made to Stick: Why Some Ideas Survive and Others Die" ""In this readable, insightful book, Fine and Ellis offer a tight analysis of loose talk. They show how seemingly unrelated rumors-9-11 conspiracy theories, warnings about dangerous imported goods, and stories about stolen body parts-reveal a common theme: many people's discomfort regarding their growing experience with and exposure to what strikes them as foreign. Other analysts...