Competence-based competition

Gary Hamel, Aimé Heene

This volume deals with the beginning of a new era in the theory of strategic management. New concepts and techniques are developed and the fundamentals of the content and the process of strategic management are questioned in depth. Using a resource-based perspective, the concept of core competence allows a proactive construction of competence, perceives competence as spanning multiple businesses, and observes competition as being over the acquisition and development of competence. Contributions to the book consider the competition between strategic issues. Is strategic management about reacting, anticipating or orchestrating all resources towards the realization of the desirable future of the company? Within this field of paradigms the concept of 'core competence' is gaining more and more importance in the area of strategic management. This book aims to show that it is necessary to...

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