Fashion's double

Adam Geczy

"Mere clothing is transformed into desirable fashion by the way it is represented in imagery. Fashion's Double examines how meanings are projected onto garments through their representation, whether in painting, photography, cinema or online fashion film, conveying identity and status, eliciting fascination and desire. With in-depth case studies including the film and photography of Nick Knight, Helmut Lang and Terry Richardson, film examples including Pret-a-Porter, music video 'Girl Panic' by Duran Duran and much more, the book analyses the interrelationship between clothing, identity, embodiment and self-representation. Accessibly written for students and scholars, Fashion's Double will appeal to anyone studying fashion, cultural studies, art theory and history, photography, sociology, and film"--