Corporate strategy, public policy, and new technologies

by Xiudian Dai

Based on an in-depth study of the electronics giant Philips, Corporate Strategy, Public Policy and New Technologies examines the key factors which have determined the success or failure of new technologies and the global competitiveness of firms within the European consumer electronics industry. Drawing on the insights gained from intensive empirical research into the company's growth, structure and competitive strategy, the book traces the reciprocal influences of Philips and of European Community policymaking on each other and on the development of the industry since the 1970s. The core...

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