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Persistence and perspective

Eric John Abrahamson

Founded shortly after World War II, Franklin Templeton Investments has grown to become one the world's leading investment management companies. This book traces the company's growth in parallel with the rise of the mutual fund industry in the United States in the 1950s and 1960s. Important acquisitions in the 1980s and 1990s helped to diversify and globalize the company. The book offers an important case study in the mutual fund industry.

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