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SAGE Handbook of Service-Dominant Logic

Robert F. Lusch, Stephen L. Vargo

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19 Books Similar to SAGE Handbook of Service-Dominant Logic by Robert F. Lusch

Bookscovery readers who liked SAGE Handbook of Service-Dominant Logic also like 1985 Ama Educators Proceedings (Series No 51), Cases in retailing and Commercial Society. How many of these have you read?

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Service-dominant logic by Robert F. Lusch

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Service-Dominant Logic of Marketing by Robert F. Lusch

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The service-dominant logic of marketing by Robert F. Lusch

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Toward a Better Understanding of the Role of Value in Markets and Marketing by Stephen L. Vargo

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Service-Dominant Logic of Marketing by Robert F. Lusch

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Toward a Better Understanding of the Role of Value in Markets and Marketing by Stephen L. Vargo

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